Luke Becalick

BA (Hons) Creative Advertising

Contributions by Luke Ridsdill Smith - Art Director

D&AD | Gassy at the World Series

Our task was to encourage sports fans to be more conscious of their environmental impact. We achieved this by making a villainous mascot called Gassy who will cause chaos at the Baseball World Series. Fans can pledge towards various small climate conscious actions in order to take the fight to Gassy and protect their favourite sport.

  • Campaign Timeline.
  • Website Mockup.
Meet the creative
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Luke Becalick

BA (Hons) Creative Advertising

Film enjoyer. Piano player. Advert maker.

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