Daniella Thompson
BA (Hons) Graphic Design
D&AD Giffgaff ‘No more mobile traffic’
'No more mobile traffic' was a response to a D&AD brief for giffgaff 'Harness the power of the people and explore what 5G could enable in the hands of its member'. People in rural areas may have poor connection, struggle to work and may feel isolated. 5G may benefit rural communities as the low latency will mean smoother downloads so there will be no more mobile traffic.